HOOK AGENDA
Thursday 23rd June 2022
Registration
Opening session
HOOK sessions
Official Party
Friday 24th June 2022
Registration
HOOK sessions
Keypoint Take Away session
End of the event
Fetch the Info: Making Sense Out Of The Market Insights
STAGE 1 (SALA THAI)
Chase Buckle
Laura Connell
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Why and how Web3.0 will change online marketing upside down
STAGE 1 (SALA THAI)
Anton Roos
ASEAN Case Study: Scaling eCommerce and Beyond Thailand
STAGE 2 (PAGODA)
Nuttapon Boonpinon
How to use Social Listening to create more engaging Ads
STAGE 3 (Pavillion)
Panern Asavavipas
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Benefits of Benchmarking: Reap the Rewards of Competitive Intelligence
STAGE 1 (SALA THAI)
Carroll Kee
How ASEAN Demographics will affect business trajectory
STAGE 2 (PAGODA)
Matthieu Francois
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Unpacking the next-generation of commerce for Southeast Asia
STAGE 1 (SALA THAI)
Kosuke Sogo
Retargeting for better conversion
STAGE 2 (PAGODA)
Kiran Mathew
Sales Hacking
STAGE 3 (PAVILLION)
Dave Malhotra
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Business Transformation for the Post Covid Era to win in Thailand
STAGE 1 (SALA THAI)
Ariya Banomyong
Official Party
Marketing Analytics Done Right
STAGE 1 (SALA THAI)
Danielle West
It's the people, not the data that fails you: The right mindset for marketing leaders toward Data Science
STAGE 2 (PAGODA)
Pawit Pharpatara
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
PDPA Implementation: Checklist / PDPA - Everything you need to know to be compliant
STAGE 1 (SALA THAI)
Nopparat Lalitkomon
Thammapas Chanpanich
Chatbot 101
STAGE 2 (PAGODA)
Devika Sachaphimukh
Telco data in performance marketing in a post-cookie world
STAGE 3 (Pavillion)
Pedro Uria-Recio
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Driving sales through influencer marketing & affiliate marketing
STAGE 2 (PAGODA)
Punsak Limvatanayingyong
How to Develop a Strategic Plan Using Consumer Digital Signals?
STAGE 3 (Pavillion)
Jason Pee
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Personalised Advertising in a Cookie less world
STAGE 1 (SALA THAI)
Bansari Vyas
Influencer Marketing: the new era of data-driven influencer selection and campaign performance measurement
STAGE 2 (PAGODA)
Sirikarn Sakulrattanasangmanee
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Status Quo & Potential of Performance Marketing in Thailand
STAGE 2 (PAGODA)
Kewalin Singhakham
A/B Testing drives the results
STAGE 3 (Pavillion)
Nuttakorn Rattanachaisit
Break
Grab and Go Stage 1 (Sala Thai Bar zone)
Grab and Go stage 2-3 (Swimming Pool Bar zone)
Marketing in the Post Cookies World
STAGE 1 (SALA THAI)
Mike Katayama
Keypoint Takeaway
STAGE 1 (SALA THAI)
Surasak Lhueng-u-sakul